The new townships being developed in India are being developed by private builders. They are building self-sufficient townships in the outskirts of big cities. The residents of these townships do not have any need to go anywhere. School, shopping arcades, hospital, and office complexes all are located in these townships. One very prime example is the Hiranandani Garden in Powai or Thane in Mumbai. These townships have been developed and have all modern facilities that anyone could want. What’s in a name, you may ask.
The residential townships being developed now is particularly influenced by western architecture. Many times the architects are not Indian, but are foreigners. The names in these complexes are also western name like Florentine, Hamilton house, Mayfield garden and so on.
The trend to keep such western name reflects the demand of modern Indian. The designs and architecture of the residential townships, commercial or retail shops is totally influenced by western architecture and style. For all major properties the design and master planning is mainly done by international architects, project names also reflect the same.
Moreover the trend to give brand name to properties has also started in India. The brand name suggests a particular type of architecture, generally done by same architect and the design and flow of the township is almost the same. For example, the Donald Trump Residences is a brand linked with luxury housing, and whenever you hear the name the design comes to your mind. You associate a particular standard with these brand names.
Another trend is setting up with the names being given in form of flowers or cities instead of A/B/C/D or 1/2/3, etc. The international standard of residential housing is making a huge impact on the development of projects in India and you can easily see this impact in the building in Gurgaon. The new trend offers more comforts to the customers and is here to stay.